Wieden + Kennedy : How To (Not) Fail
Every once in a while this crazy industry we call advertising needs its brain zapped back to a more sensible frame of reality and that’s the essence of this great deck by W+K. It’s all too easy to get caught in the buzz or the buzzwords that batter our minds each day without ever taking the time to stop and evaluate the legitimacy of the thinking. Hopefully ‘How To (Not) Fail’ can be that frame of reality, have a read and let me know what you think.
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The 5 Most Read Stories On ADZAG In The Past Week
The run up to Christmas has revealed yet more Christmas campaigns with an added sprinkling of ad agency Christmas cards. All good fun and some surprisingly innovative ideas. Enjoy the best digital and social media stories of the last week;
- The Worlds Most Social Christmas Tree By Heineken
- Info-graphic : Who Exactly Is Using Google+
- The Never Ending Digital Christmas Card
- Wieden + Kennedy Christmas Card : A Choir Of You
- New App Ensures You Are Never Late For Work Again!
Now you’ve enjoyed your fix of ad related shenanigans spare a thought for all the Christmas Cats in Christmas Hats and head here for a visual delight!
Wieden + Kennedy Christmas Card : A Choir Of You
As the agency Christmas cards start to roll out their respective shop doors some will be seen as innovative others will fall by the wayside. After all its a competitive game and only the strong will survive! This example from Wieden + Kennedy London called ‘A Choir of You‘ lets anyone that passes by their Hanbury Street office to play along. Simply stand infront of the camera, sing along and as you sing louder your choir grows in size sharing more magnificent festive tunes!