Absolutely love this. For me this embodies the power of the web. The simple ability to have a voice, connect with likeminded souls around the world and have a hell of a lot of fun in the process! The video below is YouTubes Rewind masterpiece, a collaboration meets mash-up of the years most culturally profound content. If the film leaves you wanting more, do not worry, there area series of hidden links to additional footage and the original material scattered though out the 4.15s of footage, plus I’ve dropped a ton of link for you below. Enjoy YouTubers!
Is this the future of advertising? XBOX Kinect meets brand funded content to create an interactive advertising experience. Use motion and voice recognition to practice your action hero moves with Chris Evans, learn how to own the runway with Chanel Iman and rock the party with RedFoo of LMFAO. Your punches, jabs, kicks, jumps, poses and smiles are all captured and used to pass celebrity tests and keep the Intel story going. Looks like awesome fun!
The battle to be the home of premium original content is hotting up. Vimeo, many creative minds favourite haunt, has just introduced a funky product extension called the ‘Tip Jar’. It’s easy, if you view some cool content and want to support the creator, just drop a tip in the jar and the content wheel keeps spinning. Simple! The Tip Jar is also the first of many initiatives that Vimeo are looking to release through its Creator Services suite including a forthcoming ‘Pay per View’ feature.
Watkins Books, a London bookshop specialising in mind, body and spirit, has released Fenopalm, the world’s first interactive video palm reading iPhoe app powered by a social network. As well as scanning the user’s hand, Fenopalm takes a look at the user’s Facebook data on social and work life, relationships and friendships. The outcome of the analysis is a bespoke interactive video featuring renowned palm reader Swami Krishna. The app, online at Fenopalm.com, will also recommend books and events based on a user’s profile.
Stop skipping those ads. Instead start skipping behaviours. Behaviours that can help make the world a better place. Here’s a neat idea that competes directly with the skip ad button on YouTube to raise awareness of the cause.
Love travel? Know your countries, cultures and landmarks? Then this is the travel promotion for you. Launched by Expedia ‘Tag Me If You Can‘ is a travel promotion with a difference. Travel host, Nathan Jolliffe, has been travelling around the world stopping off at 15 secret locations. Each day he’ll post a video clue of where he is and all you have to do is tag him on the map first and you’ll win cold hard cash. Be careful though, you only get 3 tags per day and you need to be within 10 meters of his location to stand a chance to win!
Getty Images has a huge archive of royalty free images (great for strategists like myself looking for evocative pictures) and to promote the service they have created this awesome video made entirely out of static images. Well worth watching although I’m not 100% sure why Love leads to Bingo!
Happy Birthday to the mighty YouTube, 7 years old! Pretty amazing really that a platform founded in Chads garage has grown from 8 million views a day in 2005 to over 4 billion views today, and has over 72 hours of content uploaded every minute! Enjoy the video, some cool stats in there that certainly carry the wow factor if you have a little bit of geek in you!
Everyone stand up. Now sit down if you aren’t using Pinterest. Ok, now sit down if you are make. Oh just you at the back there. Ok, now everyone who is not using it to plan their wedding, engagement party or Bar Mitzvah sit downs as well. No one, ok, point made! That’s a little misleading to be honest, so that’s why we have the following groovy video to tell you the truth about Pinterest.
90% of all video content consumed online is cat related! Unbelievable huh?! It should be I just made it up! Regardless cats have certainly benefited (somehow!) from social media and its about time another brand pounced on peoples fascination with those furry felines. Purina Friskies have done just that with the release of their cat playhouse, a wonderland for kittehs and a perfect opportunity to spy on their every move!