Round-Up

Mobile again featured heavily this week, does that make this the year of mobile?  Personally I hope that ship has long sailed but when the media news rooms are a little light on genuine stories the mobile debate is always worth dusting off!  So here’s our round-up of the best of the week incase you missed anything;

• Domino’s blows the lid on professional food photography showing everyone what real pizza looks like.
• Pirate radio was used in Germany to persecute innocent people, slightly freaky!
• Creative ego’s from around the world have been further fueled with the release of the Award Shelf app.
• UNICEF make it easy to ask for that inconsequential amount of money your friend owes you.
• Smokers are the target of positive peer pressure to help them kick the habit.
• Red Bull creates the world largest urban art gallery using Google maps.
• Twitter makes the bold statement that its quicker than earthquakes!

In other news, AdZag_ launched its Facebook page, its still currently in that pinkish new born baby phase, so please like it, it will help it sleep through the night!

In a blink of an eye the week of August 15th has past.  The last 7 days have been led by mobile and gaming innovations, some light hearted and fun and others that tell a much sombre story.  So here’s our round-up of the best of the week incase you missed anything;

• A novel way of raising awareness of drink driving through a drunk valet.
• An augmented reality application that surfaces the hidden dangers on our roads called The Death Revealer.
• Another AR application, this time making Cadbury chocolate bars interactive and playful.
• The WWF delivers another innovative solution to save our planet, the file format that can’t be printed.
• Volkswagen Bluemotion gets a little Casino Royale turning a motorway into a giant roulette wheel.

And so the week of August 8th comes to an end. Its been a busy week for AdZag. We’ve been scouring the globe to bring you some of the best ideas in media, communication and technology and there have been some stonkers. So here’s our round-up of the best of the week incase you missed anything;

• Adidas Japan discovered their new AdiZero runners had the ability to expose women’s underwear.
• Euro RSCG Brussels stole the mayorships of 42 rival agencies.
• Betfair decided to place QR codes on the British Volley Ball teams bottoms.
• Ever heard the phrase ‘I owe you a beer’?  Well Heineken makes sure you turn those promises into pints.
• Frijj, the milk based beverage brand tests you self control with ‘You LOL You Lose‘