Banners are back in a big way with another great campaign, this time from Nissan, proving their power when used in an innovation and intelligent way. Nissan partnered with Community & Real Estate listing site Dubizzle to dynamically match the cars displayed in their banners with the type of property being searched for. But the idea doesn’t stop with the banner creative, the house hunter in question could choose to be picked up by their matched Nissan and test drive it to and from the open home.
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