How To X-Ray A Volvo

Volvo taking some great strides toward shaking the old fuddy duddy safe driver image they have been tagged with for years.  A new line of vehicles including the awesome looking V40, a distinctly naughty approach to comms and of course who could forget that Edward Cullen drives a Volvo!  Their latest piece of fun is a mobile app a launched at the Geneva Auto Show.  The app lets you X-Ray the new Volvo V40 to learn whats under the hood.  Its technically not X-Raying anything, rather it using image recognition and smart augmented reality but it looks cool none the less.

Volvo – Volvo X-RAY from La Comunidad on Vimeo.