The Most Valuable Social Network In The World

This is a great idea built around an amazing cause.  The Missing Children Society of Canada have created an instant, high reaching, trustworthy social network through volunteers donating their own Facebook and Twitter accounts.  The premise is simple, when a child goes missing and the authorities need to get the word out quickly and locally a post is made on all the relevant donors accounts.  The message then spreads through news feeds rapidly building exposure across devise until hopefully the child is found.