Jot.ly, a new mobile app from Firespotter Labs claims to allow you to rate anything and everything. From friends reactions, girls you pass on the street to your favourite hiding spot! The thinking behind the app seems to be related to the rise user generated reviews and the fact there are now apps available to rate pretty much any niche element of society, from restaurants, entertainment, experience and even food. So why have a load of individual apps when you can have just one! Genuine or not, the video made me smile.